Tuesday, 20 March 2012

Australian Rally in 1958 -opened new doors for Nissan by Technosprit

| |


Nissan sends two cars to an Australian Rally in 1958, the “World’s Cruelest Rally” – an endurance race so tough that it was never held again.

 At that time Nissan was struggling to come up with a post-war business model stumbles upon a strategy that would help define its next 50 years: international car racing.
 With hopes simply to complete the race, a surprising outcome opened doors to the Japanese automaker never imagined.

0 comments:

Post a Comment

Blog links

Blogger news